Zinio brings innovation and inspiration to the world of magazine publishers and consumers by delivering the ultimate digital reading experience on any device. As pioneers of the digital publishing industry, Zinio leads the digital magazine market in breadth of content and accessibility on any platform.
Jennifer Halliday led the charge on two fronts for Zinio. She headed up both Strategic Consumer Partnerships and Software Licensing opportunities with the worlds leading OEM's & MNO's.
Jennifer strategically aligned Zinio with well-known consumer brands ranging from Target.com and Fandango to Showtime and Starwood Hotels and Resorts to bring the Zinio Digital Newsstand to consumers globally. Her efforts broadened exposure and drove significant revenue for Zinio and its publishing partners. Jennifer also introduced customized digital magazines for mainstream partners such as the Academy of Television Arts & Sciences for Emmy Magazine as well as Showtime, showcasing its premier shows Dexter and Weeds
Jennifer pursued, negotiated and secured software licensing agreements that allowed the Zinio Digital Reading Application to be preloaded onto smartphones, tablets, laptops and more, making the Zinio Digital Newsstand accessible to anyone, anywhere, any time which resulted in significant revenue for Zinio and its publishing partners. Jennifer's broad stable of strategic partners included Samsung, Motorola, Sony, Qualcomm, Adobe, Dell, HP, HTC, Acer, Asus, LG Electronics, Sharp, Nokia, Lenovo, Vodafone, T-Mobile, AT&T and Sprint.